Facebook Twitter (X) Instagram Somali Magazine - People's Magazine
Ifiye Electric has been recognized as the Best Electric Company of the Year 2025 at the annual SOBA Awards, highlighting its leadership in Somalia’s energy services sector.
The award reflects the company’s performance over the past year, during which it expanded customer services, strengthened infrastructure, and increased its visibility in both urban and rural markets. As demand for reliable electrical services rises across the country, Ifiye Electric has positioned itself as a key provider of solutions for homes, businesses, and public facilities alike.
Unlike newer entrants that focus only on specific energy segments, Ifiye Electric’s approach spans installation, maintenance, and customer support. The company’s technicians are regularly deployed across regions to address service needs, from wiring upgrades to generator installations and emergency repairs. For many customers, this breadth of capability — under one brand — has become a deciding factor when choosing a provider.
The award announcement was met with enthusiasm by company executives, who described it as a reflection of continued effort to meet the evolving needs of Somali communities. In a brief statement, a representative from Ifiye Electric thanked both customers and staff, emphasizing the work that goes into building service capacity in a challenging environment.
Growth in the energy sector has been steady in recent years, driven by population movement into cities and rising commercial activity. Reliable electrical infrastructure remains a critical challenge in many parts of Somalia, making companies that can deliver dependable service particularly important. Ifiye Electric has responded by investing in training, equipment, and local partnerships aimed at improving response times and increasing coverage. Customer feedback often points to the responsiveness of field teams as one of the company’s strongest assets. With technicians stationed in multiple regions, Ifiye Electric has been able to reduce wait times for service calls, a practical improvement that has not gone unnoticed by consumers.
The company’s network also supports small businesses and workshops that rely on electricity for daily operations. By offering affordable and timely services, Ifiye Electric has helped reduce downtime for enterprises that depend on lighting, machinery, or electronic systems, contributing to broader economic activity.
Analysts say that energy companies in the region must balance growth with consistency, particularly as consumers become more discerning and competition grows. Ifiye Electric’s recognition at the SOBA Awards suggests that the company’s strategy of steady improvement — rather than rapid expansion — is resonating with both customers and industry observers.
The award marks a notable moment for Ifiye Electric, as it continues to build its reputation beyond major urban centres and into underserved localities. For a sector that plays such a central role in everyday life, being named the top electric company is a signal of trust from the market.
Looking ahead, Ifiye Electric officials say they plan to further enhance service delivery, prioritising customer support infrastructure and technical training for staff. With electricity use expanding across commercial, residential, and public sectors, demand for reliable providers shows no sign of slowing.
For now, the SOBA Award serves as formal recognition of Ifiye Electric’s role in meeting that demand and supporting the everyday needs of communities across Somalia.
