Facebook Twitter (X) Instagram Somali Magazine - People's Magazine
As the Afrik Hotel filled with applause and anticipation on Thursday night, one moment stood out at the 6th edition of the SOBA Awards: the address delivered by CEO Ridwan Yusuf, the driving force behind the Somali Business Awards.
His speech was deeply reflective of the journey Somalia’s business and health sectors have taken. It set the tone for a night that honored 67 remarkable achievers from across the country.
A Message Rooted in Resilience
Ridwan Yusuf began by recognizing the resilience of Somali entrepreneurs, health professionals, and organizations who continue to build in challenging environments. He spoke about the spirit of determination that has become a defining feature of modern Somali enterprise.
He reminded the audience that every business opened, every health facility expanded, every idea launched, and every service provided adds to the foundation of a stronger, more stable Somalia.
The CEO highlighted why the SOBA platform spans both business and health industries — two pillars that must rise together for the country to move forward. He emphasized that economic development means little without healthier communities, and healthcare progress is strengthened when businesses grow and create opportunity.
He praised innovators who are introducing new services, youth turning ideas into companies, and health leaders expanding access in underserved areas.
A Vision for the Future
Ridwan Yusuf’s speech also looked beyond the night. He spoke about the responsibility of nurturing a generation of Somalis who think big, act boldly, and believe in the power of collaboration.
His message was clear: Somalia is not waiting for change — it is building it.
Gratitude and Recognition
Before closing, Ridwan expressed deep gratitude to sponsors, partners, organizers, volunteers, and the wider Somali business and health communities. He described the 6th edition not just as an event, but as a sign that collective effort can create lasting progress.
A Speech That Echoed Beyond the Stage
As he stepped away from the podium, the room applauded — not just for him, but for the vision he represented. His words captured the spirit of the night: proud, hopeful, and focused on the future.
Ridwan Yusuf’s address reminded everyone in the Afrik Hotel that the SOBA Awards are more than trophies.
They are a celebration of a country moving forward — one idea, one business, one health initiative at a time.